The diary

Last night La Comédie à Genève organized ”La Nuit du Journal Intime” where a new reading started every 15 minutes. Actors, politicians, media people, etc. were reading extracts from classic or anynomous diaries. When I was there, from 23 to 1 o’clock, there were quite a lot of people. I wonder how big the audience was in the [...]

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The blog as a personal marketing tool

Does it work to blog in order to market oneself on the job market?
For sure. A well-done blog gives the reader a chance to get to know you better than at a job interview, and in more depth (if they are interested readers, that is).
And if you want to come across as knowledgeable in a [...]

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Corporate blogging

Blogs, that are known to be personal diaries published on the net, have become fashionable for companies to run as well. How come?
Well, for several reasons it seems. Let’s take a look at the most evident ones.

Google. That is, to get higher up in the search result of search engines. If you are not linked [...]

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First one out

After having tried several other blogging platforms, I’ve settled for WordPress. This is where I’ll be.
It was at LIFT06, the gathering of web enthusiasts here in Geneva last week, that my interest in blogging really took off. And now when I ask friends and colleagues about blogging, I realize how difficult it is to comprehend [...]

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